University project in-collaboration with VCU. Re-branding and packaging project in which Terra Medi olive oil has been redesigned. The logo is formed by olive branches and the back illustration is a topography map of Greece. This project was made in collaboration with Rachel Hume for an art direction project at VCU.
Program used: Adobe Illustrator
University project for Branding class. Promotional branding campaign for Dunkin Donuts’ anniversary. The redesigned logo references an older company logo from the 1960’s. Since the main product of the company is the coffee, it is ideal that the logo reflects so. By being in the center of the circular logo, like a bulls-eye, the design reflects the idea that consumers go to Dunkin’ Donuts locations for the donuts, but stay for the coffee.
Software: Adobe Photoshop for mock ups and artwork. Adobe Illustrator for logo design, branding specifications, and vector brand pattern.
One-pager executive summary for Resale Global, a software company in the online retail industry. Logo & identity design was also developed for this project.
University project for publication class. Carbs magazine is a food trend magazine which targets millennials who are interested in knowing the latest trends in food. The layout for this magazine has been designed completely from scratch, including custom layout templates for articles, editorial material, advertisements, and covers.
Software: Adobe InDesign for layout & content. Photoshop for image editing.
Illustration.
Poster design for the band The Cat Empire.
Poster design for Radford University’s Theater department for the play Babe The Sheep-Pig. Typography and illustration are both combined to reflect the whimsical theme of this production, while maintaining a color palette that modernizes the story.
Programs used: Adobe Photoshop
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